Building B2B Websites for AEO, GEO, and SEO
The B2B technology buyer’s journey is fractured. What was a clean, linear marketing funnel—where a prospect types a broad keyword into a search engine, clicks a blue link, downloads a PDF, and enters a sales loop—is dead.
Website Writing in 2026
How to write a website targeting B2B service buyers in 2026. A practical guide for professional services firms targeting senior B2B buyers.
Is Your Website Talking to the Wrong Audience?
Is your website talking to the wrong audience? Most professional services websites suffer from the same flaw: they’re written for the people who own the company, not the people who hire them.